NEOPOST'S ADDRESS VERIFICATION SOLUTIONS SOLVE YOUR UNDELIVERABLE MAIL DILEMMA

Undeliverable mail can mean huge dollars in lost time and money.  And one of the primary reasons is the presence of incorrect, incomplete or illegible addresses.

It’s not hard to understand why.  Not only are more than 8 million U.S. addresses changed every year, streets are routinely renumbered and renamed.  Consider: in 2001 the volume of undeliverable mail totaled over 5 billion pieces, many generated by businesses.  The resulting misused postage, lost time in preparing mailings, and wasted materials and printing had a negative financial impact on mailroom operations across the country.

These eye-opening facts underscore the importance of address verification.  There are several ways that companies can sharpen their address verification strategies. We have outlined three steps that will help companies eliminate undeliverable mail.

MAIL COSTS ON THE RISE: UNDERSTANDING POSTAL TRANSFORMATION

DS-86 Folder Inserter IJ Dynamic Scale - 2006 UK Mail Awards Winner Click here to see more award winning products from Neopost

In May of 2007, the United States Postal Service (USPS) implemented a rate change and introduced a new pricing structure: Shape-Based Pricing. The essence of the new structure is that postage will no longer be determined solely on the basis of weight.

Shape-Based pricing itself is only one piece of an even bigger puzzle: The USPS Postal Transformation Strategy. It is important that businesses understand how this changing postal environment can impact their bottom line. Neopost has taken a very active role in this entire process. Our goal is to help both the USPS and its customers turn these changes into business opportunities and reduce overall business disruption.

Currently, the USPS has three major initiatives: Increase revenue, reduce costs and improve its service to customers. There are myriad ways to cope with the postal transformation scenario. From a technological perspective, Neopost was the first to introduce a shape-based solution – the Neopost Dynamic Scale. Neopost also offers its DS-86 folder inserter, providing users with unmatched operational efficiency and enhanced security.

More importantly, we have staged numerous educational seminars over the last year. We also met with USPS representatives to keep current with all mailing-related issues and passed the information to Neopost employees who regularly interface with customers.

Finally, Neopost has also engaged in carrying out mail flow audits to help customers better understand and identify their potential savings in the postal world as well as the overnight carrier world.

Instead of total cost of mail going up, strict attention to the above areas can actually result in significant savings. » Click here to request a free mail flow analysis.