Excerpt from Business Mailers Review, July 2007
With mailrooms contending with an
average postal increase of about 8%, Neopost
President and CEO Christopher O’Brien last
week talked with reporters about how businesses
can use the meter manufacturer’s
technology to reduce the impact of those rate
hikes. Neopost estimates the average size
customer with a mailroom staff of one spends
about $12,000 per month on mailings – this
includes $4,000 in postage, $2,000 in UPS
costs and another $2,000 in FedEx costs and
$4,000 in labor. O’Brien and Mark Evanoff,
operational market manager for Neopost,
walked through ways customers could save
about $,3,300 per month, a 27.5% savings,
through a combination of improved postage
accuracy, resizing and redesign of mailings,
improved address hygiene, presorting, appropriate
determinations about whether to pay
for next-day service, more savvy carrier
selection and labor cost savings through
automation. Neopost is touting its
PrintMachine Office Plus machine to optimize
mailings. The company also has a
FourPoint Detection System to determine the
length, width, thickness and weight of a piece
in the new shape-based pricing environment.
O’Brien said the system was developed ahead
of USPS’s change. Britain last year went to
shaped-based pricing and Neopost developed
its system for that market.